Careers

Are you a strategic and results-driven digital leader looking to take your career to the next level? Beginning Boutique is seeking a Head of Digital to spearhead our digital transformation, optimize performance across key revenue-driving channels, and lead our digital strategy for sustained growth.
At Beginning Boutique, we're more than just an online fashion retailer – we're a fast-growing global brand delivering trend-driven styles with an exceptional customer experience. As our Head of Digital, you’ll play a pivotal role in shaping the future of our digital ecosystem, driving revenue, and leading innovation. If you’re passionate about eCommerce, paid media, data-driven strategy, and digital leadership, this is the role for you!

Location: Brisbane, Australia

What You’ll Be Doing:

• Drive revenue growth from key digital channels, including Paid Media, CRM, SEO, and Conversion Rate Optimization.
• Develop and execute a high-impact digital strategy that aligns with business goals and scales our digital presence.
• Oversee and manage all paid advertising campaigns, ensuring profitable growth across Google Ads, Meta, TikTok, and other paid channels.
• Optimize campaign structure, ad creative, targeting, and bidding strategies to drive efficient acquisition and ROAS.
• Lead the optimization of our eCommerce tech stack, ensuring seamless system integrations and scalability.
• Oversee conversion rate optimization (CRO) through strategic UX/UI improvements, A/B testing, and personalization.
• Own the customer-facing digital experience, with a strong focus on CRM and loyalty programs, ensuring a seamless, engaging, and personalized online journey that drives customer retention and lifetime value.
• Lead and mentor a team of digital experts, developers, and eCommerce professionals to execute best-in-class digital initiatives.
• Analyze performance metrics to drive data-driven decisions and improve customer acquisition, retention, and LTV.
• Lead digital transformation projects, ensuring innovation and technical advancements.
• Manage key budgeting, forecasting, and ROI strategies to ensure sustainable digital growth.

What We’re Looking For:

• 7+ years of experience in senior digital, eCommerce, or technology leadership roles.
• Strong background in Paid Media management, eCommerce platforms (Shopify Plus preferred), system integrations, and automation.
• Proven track record of scaling digital revenue and improving conversion rates.
• Expertise in SEO, CRM, Paid Media, and digital analytics to drive performance improvements.
• Strong leadership and people management skills – able to mentor, develop, and grow a high-performing team.
• Data-driven mindset with proficiency in Google Analytics, A/B testing, and performance optimization tools.
• Exceptional problem-solving, strategic thinking, and cross-functional collaboration skills.

Why You’ll Love Working Here:

• Industry-leading discount: 60% off Beginning Boutique products.
• High-impact role: Take ownership of the digital strategy and drive measurable growth.
• International exposure: Be part of a brand with a global reach.
• Fast-paced & collaborative culture: Work with a team of passionate, innovative professionals.
• Opportunities for growth: Be part of an ambitious company that values learning, innovation, and leadership.

If you’re ready to lead digital innovation, drive revenue growth, and shape the future of eCommerce, apply now! We’d love to hear from you!

Are you a numbers-driven, strategic thinker who thrives in a fast-paced, eCommerce environment? Do you want to work in a company that values innovation, teamwork, and customer obsession? Beginning Boutique is looking for an exceptional Management Accountant to provide strategic financial support and drive business performance.
Beginning Boutique is a fun and innovative place to work. We are a super hard-working team that is growing exponentially. BB gives employees the opportunity to have a varied and exciting place to work while still being professional and experts in our field.

As a Management Accountant, you’ll play a key role in supporting business strategy through financial insights. You’ll work closely with key stakeholders across the business, providing real-time financial reporting, forecasting, and analysis to ensure data-driven decision-making.

Key Tasks:

• Business & Financial Analysis – Track and analyse key performance indicators (KPIs) to identify trends and opportunities in sales, customer behaviour, and margin performance.
• Forecasting & Budgeting – Build robust financial models and prepare regular forecasting to provide accurate financial insights.
• Financial Reporting & Month-End – Deliver month end reconciliations to actualise accounting results, providing variance analysis and key commentary on performance.
• Finance Business Partnering – collaborate with all departments to support financial decision-making, establish budgets and review performance.
• Process Improvement & Automation – Drive efficiencies through financial automation tools and AI-driven analytics, enhancing reporting accuracy and business insights.
• Data & Systems Management – Ensure seamless integration between finance systems, eCommerce platforms, and operational tools, supporting data accuracy.

What We’re Looking For:

• A Finance Professional with Commercial Acumen – You understand financial data beyond the numbers and can translate it into valuable business insights.
• Data-Driven & Analytical – You love working with numbers, but more importantly, you know how to extract key trends and opportunities from them.
• A Strong Communicator & Business Partner – You enjoy working cross-functionally and can explain financial concepts to non-finance teams in a clear, actionable way.
• A Problem-Solver with a Growth Mindset – You’re proactive, love improving processes, and constantly seek ways to enhance forecasting, reporting, and business decisions.
• Adaptable – You embrace automation and new financial technologies, ensuring efficiency and accuracy in reporting.

What You’ll Bring to the Table

• CA/CPA qualification (or working towards it)
• 3+ years in a Management Accounting, FP&A, or Commercial Finance role
• Experience in eCommerce/Retail (highly desirable)
• Proficiency in Excel. Financial modelling, and BI tools are favourable (SQL, Power BI, Tableau)
• Strong understanding of financial forecasting, budgeting, and variance analysis
• Experience with multi-entity and international financial reporting
• A passion for optimisation, automation, and process improvement

Why You’ll Love Working Here:

• Industry-leading discount: 60% off Beginning Boutique products.
• High-impact role: Take ownership of the digital strategy and drive measurable growth.
• International exposure: Be part of a brand with a global reach.
• Fast-paced & collaborative culture: Work with a team of passionate, innovative professionals.
• Opportunities for growth: Be part of an ambitious company that values learning, innovation, and leadership.

If you're ready to leverage financial insights, optimise business performance, and shape the future of eCommerce, apply now We'd love to hear from you!

Please note only successful candidates will be contacted. We look forward to hearing from you!

Have you been looking for an opportunity to get an insight into how an online fashion business operates? This is your chance! We're looking for 1 x intern available 1 day per week to complete a 100 hour program.

Key Tasks:

• Downloading and scheduling content for Tiktok
• Editing Tiktok's from raw footage captured on shoot days
• Creating ideas for relatable and on trend Tiktok's to make around the office

Skills:

• Studying a Marketing/PR Qualification
• Fashion interest
• Highly motivated self-starter
• Strong organisational skills
• Multi-tasking skills
• Excellent Communication skills (Written and Verbal)
• High attention to detail

Applications will open October 2025

This position is based in Brisbane, QLD, Australia and cannot be completed remotely.

If this sounds like you, we would love for you to send your resume, portfolio and cover letter through to careers@beginningboutique.com.au.

Please note only successful candidates will be contacted. We look forward to hearing from you!

Are you interested in fashion and eager to gain hands-on experience in the dynamic world of an online clothing business? Join our creative team as an intern and get a behind the scenes look at how we bring our style to life! We require 1 day a week over the course of 12 weeks.

Key Tasks:

• Steaming, styling and assisting our stylist in preparation for photoshoots
• Assisting the creative team on photoshoots at our head office and on location
• Stock transfers & Photoshoot room maintenance
• Moodboards for Photoshoots
• Trend Reports

Skills

• Currently studying a Fashion / Marketing qualification
• Fashion enthusiast
• Highly motivated self-starter
• Strong organisational skills
• Multi-tasking skills
• Great Communication skills
• High attention to detail

Apply via lilly.h@beginningboutique.com.au with your CV, cover letter and social handles.

This position is based in Brisbane, QLD, Australia and cannot be completed remotely.

Please note only successful candidates will be contacted. We look forward to hearing from you!